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A New Mission for Media

Facilitate the flow of information to the point of its highest value. The media industry at large has lost its path. Most media companies are heavily tilted toward media as entertainment, rather than media as information. As a result, they are engaged in a digital race to the bottom, where falling ad CPM drives them…

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NYT’s Freemium Paywall Plan is (maybe) Good Business

Last week, the New York Times announced plans to start charging certain readers for access to their web site. Reaction was predictable: Jeff Jarvis complained, TechCrunch ran some numbers, and Mashable used it as an excuse to talk about a rumored but still unannounced Apple product (seriously Mashable? come on). The first thing to understand…

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The Three C’s of New Media: Creation, Curation, and Compilation

Every media business is built around at least one of three key content activities: creation of content, curation of content, and compilation of data into content. Many media businesses, especially the large ones, make all three of these activities core competencies. Which sounds most like your business? Creation of Content This is what most people…

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